PGCM Retail Management
PGCM Retail Management
AICTE APPROVED
The Indian Retail Industry is largest among all the industries, contributing to 10% of GDP and 8% of employment. The Indian retail market is estimated to cross $1 trillion-mark by 2025. Modern retail in India has experienced a remarkable transformation over the past two decades. Retail management is now amongst one of the fastest growing career in the industry with a tremendous growth potential.
To harness the emerging opportunities in the area, PGCM- Retail Management programme is designed to impart integrated knowledge of retailing, merchandising, supply chain, store maintenance, inventory control and retail marketing mix apart from customer relationship. management.
Target Audience
- Freshers, Graduates OR Working Professionals
Course Duration
- 1 Year Online Study
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PGCM in Retail Management |
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Module – I |
Module – II |
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Management Functions and Organization Behavior |
Merchandise Management and Pricing |
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Fundamentals of Retailing |
Managing Retail Operations |
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Essentials of Marketing |
Application of SCM & Technology in Retail |
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Customer Attraction and Relationship Management |
Project Work |
