Professional Diploma in Management
Professional Diploma in Management
Program Pedagogy
The entire program has been designed to focus on developing skills and competencies through exposure to real business solutions. The program is aimed at those who are looking for boost in skill enhancing, career advancement potential, promotion into senior management roles, salary hike, gain understanding of all the major functions of businesses. In addition to enhancing successful students’ career prospects, the course aims to encourage independent and creative thinkers. The learning focuses on usage of optimal method of delivering courseware, keeping in mind the effectiveness of topic and students competency to learn in an innovative and effective manner.
Eligibility
- 10 + 3 Years Diploma Holders can also apply for the PDM Program
- Fresh Graduates or Any Graduates Working Professionals
Course Duration
- 1 year Online Study
Course Modules
The One Year PDM program is break-up in 2 Semesters. The Each Semesters are conveniently and dedicatedly structured as per the chosen specialization subject.
You have an option to select One specialization subject that best suits your work profile from the wide array of specializations offered in the PDM program.
Specializations offered under PDM (Professional Diploma in Management)
|
Program Code |
Specializations Offered |
|
P21 |
Digital Marketing & Strategy |
|
P38 & P39 |
Business Analytics |
|
P50, P51 |
Entrepreneurship & Family Business |
|
P29 |
International Business |
|
P35 |
Finance |
|
P31 |
Human Resource Development |
|
P33 |
Marketing |
|
P27 |
Operations System |
|
P23 |
Retail Management |
Digital Marketing & Strategy
|
SEMESTER I |
SEMESTER II |
|
Introduction to Digital Marketing |
Mobile Marketing |
|
Marketing Strategy 2.0 |
e-Commerce |
|
Web Development |
Digital Media Planning |
|
Search Engine Optimization |
Capstone Project/OJT |
|
Search Engine Marketing |
|
|
Email Marketing |
|
|
Web Analytics |
|
|
Social Media Marketing |
|
Business Analytics
|
SEMESTER I |
SEMESTER II |
|
Introduction to Analytics with R and Python |
Data Visualisation using Tableau |
|
Data Analysis using R and Python |
Machine Learning |
|
Introduction to Big Data |
Data Mining |
|
Advanced Analytics using R and Python (Predictive Modelling) |
One Optional Paper – Marketing Analytics OR HR Analytics OR Fraud Analytics |
|
Base SAS Programming |
|
Entrepreneurship & Family Business
|
SEMESTER I |
SEMESTER II |
|
Entrepreneurial Process and Opportunity Recognition |
Entrepreneurial Finance |
|
Entrepreneurial Marketing |
Entrepreneurial Leadership |
|
Business Model Development |
Digitization of Business |
|
Design Thinking |
Project Work |
|
Legal Aspects of Business |
|
International Business
|
SEMESTER I |
SEMESTER II |
|
Indian Foreign Trade |
Import – Export Document |
|
Economics for International Managers |
International Human Resource Management |
|
International Financial Management |
Project Work |
|
International Marketing Management |
|
Finance
|
SEMESTER I |
SEMESTER II |
|
Security Analysis & Portfolio Management |
Option Future and Other Derivatives |
|
International Financial Management |
Strategic Cost Management |
|
Management of Financial Services |
Project Work |
|
Project Appraisal and Finance |
|
Human Resource Management
|
SEMESTER I |
SEMESTER II |
|
Human Resource Management |
Managerial Leadership |
|
Organizational Behavior |
International Human Resource Management |
|
Performance Management |
Project Work |
|
Training & Development |
|
Marketing
|
SEMESTER I |
SEMESTER II |
|
Marketing Management |
International Marketing |
|
Consumer Behaviour |
Marketing of Services |
|
Sales & Distribution Management |
Project Work |
|
Advertising & Brand Management |
|
Operations System
|
SEMESTER I |
SEMESTER II |
|
Advanced Operations Research |
Project Management |
|
IT Applications for Facility Planning |
IT Applications in Service Operations |
|
Supply Chain Management |
Project Work |
|
Change Management & Business Process Re-engineering |
|
Retail Management
|
SEMESTER I |
SEMESTER II |
|
Management Function & Organizational Behaviour |
Merchandise Management & Pricing |
|
Fundamentals of Retailing |
Managing Retail Operations |
|
Essentials of Marketing |
Application of SCM & Technology in Retail |
|
Customer Attraction & Relationship Management |
Project Work |
Key Program Benefits
- Continued Learning as learning is an on-going process, new knowledge are required since working environment is dynamic.
- To provide the working professionals with a dual opportunity of enhancing their managerial skills through.
- Learn while you Earn concept.
- Quickly enhance knowledge in specific area of management without the burden to study General Management concepts.
- Provide the opportunity to general Post graduate students to shift to professional courses through lateral entry schemes.
